Systems & AI
I help founders turn the things they keep working around into useful websites, client systems and operational tools. We work out what needs to happen, build what fits and help your team use it. AI can support the thinking and the making, with people setting the direction and checking the work.
Bespoke projects and practical training. Scope and investment agreed around your business.
I
The enquiry is in your inbox. The next step is in your head. Someone has updated the spreadsheet, but apparently there are two spreadsheets now.
Or you’ve developed a brilliant offer and still have nowhere useful to send someone who wants to buy it.
These things take up time and attention. I look at what the customer needs to do, what your team needs to know and where the work gets stuck. Then we decide what would actually help.
II
Give your business or offer a clear home, with a sensible route from interest to enquiry, booking or payment. We work through the message, the information people need and what happens after they click. That might be one focused landing page or an entire website.
Keep track of the people interested in working with you, the conversations you’ve had and what needs to happen next. We can shape enquiry management, follow-ups, proposals and onboarding around the way you sell and deliver, using a suitable existing platform or a custom solution where justified.
Bring jobs, responsibilities, handovers and business information into a system the team can use. That could include a job tracker, an internal knowledge hub, a client portal or a dashboard showing what needs attention. We agree the useful functions around the work, rather than collecting features for their own sake.
Help you and your team use AI on real work: organising ideas, developing briefs, preparing first drafts and turning useful processes into something repeatable. We work with your tasks and experience, so the training has somewhere to go when the session ends.
III
A long voice note can become a clearer brief. A folder of useful knowledge can become easier to work with. An idea can become a first version that we can examine, question and improve.
That is where I’m interested in AI: helping us get useful work out of our heads and into a form we can do something with.
I’m considerably less interested in handing over a vague instruction and assuming the confident answer must be right. Confidence, as we know, is available without accuracy.
IV
We work on how to explain the task, give the tool relevant context and recognise whether the result is useful. You learn how to refine the work while keeping responsibility for the decisions.
Training can be a project in its own right or part of handing over a new system. We agree the tasks and tools that make sense for the people using them.
V
They are different decisions. AI can help us develop a website or system without being part of the finished product. A booking form can simply be a booking form.
If an AI feature would help the people using a system, we scope what it should do, what information it can use and where someone needs to check or approve its work. We test it against the job it is supposed to do.
VI
AI gives us useful ways to organise information, explore an idea and develop an early version to test. The value comes from applying those capabilities to a real need in the business.
We can start with one task worth improving, see what changes and build from there. You don’t need to turn the whole business upside down to begin.
VII
01
Tell me what keeps taking longer than it should, where something is being missed or what you would like customers and colleagues to be able to do. You’re welcome to arrive with a clear brief. You’re equally welcome to start with, ‘Right, let me explain how we’re doing it at the moment.’
02
We look at the people involved, the information they need and the tools already in place. Sometimes an existing platform needs setting up properly. Sometimes a connection between systems will do the job. Sometimes a custom build makes sense. Before work begins, we agree what we’re creating, what it needs to do, the investment and how we’ll judge whether it works. Any relevant hosting, software or AI usage costs are set out as part of the proposal.
03
We work through the agreed build, review it with the people who will use it and test the important steps. That includes what happens when information is missing or someone takes an unexpected route. The aim is something useful in the working day, with the details checked before handover.
04
The project includes an agreed handover so you know how to use what has been built and who looks after it. We define the access, guidance and training you need, along with any ongoing maintenance or support. You’ll know what is included and what would be additional work.
VIII
In a growing installation business, people were trying to coordinate jobs, knowledge and operational information across separate places. Anaptyx built a bespoke operating environment around how the business worked.
The reason to build came from understanding what the team needed to see and manage together. That relationship between the business and the system is the part I care about.
IX
I’m Jess Middleton, The Fixer. I read the numbers. And the room. My background in finance shapes how I look at the cost of a problem, and I pay attention to the people trying to get the work done. That thinking stays with me when we build the solution.
X
Yes. Tell me what you want to create and why. We’ll check the brief, the fit and what the business needs before agreeing the work. If the request points to a wider problem, I’ll explain what needs investigating first.
A defined website, system or training project can be scoped directly. The Fix is there when we need to investigate a broader or recurring business problem before deciding what to change.
That is part of the first conversation. We look at what you have, what works and what is causing difficulty. Compatibility and access need checking before we promise an integration.
Yes. We can agree practical training around the work you want to improve and the people who will use the tools. You don’t need a new website or system to make that useful.
Usually, we’re helping your team give AI useful instructions, examples and appropriate business context, then check its work. Where relevant, we can scope configured assistants or knowledge resources. Developing a new AI model is a different kind of project.
The custom work we agree to build for you is yours. Your proposal explains the handover, access and any third-party licences or services involved. Hosting, software subscriptions and AI usage can carry ongoing costs. We make those clear and agree who will maintain the system after handover.
It depends on what we agree to build or teach, the existing setup and the testing and handover involved. A landing page and a company-wide operational system ask for very different work. We define the scope and investment before the project begins.
Final invitation
The offer that needs a home. The enquiry process that keeps losing the next step. The system your team has quietly developed an elaborate way of avoiding.
Tell me what’s happening and what you would like to be easier. We can work out whether I’m the right person to help and what the work would involve. It helps to say what you want to build or improve, what you use at the moment and anything fixed about the timing.
Bespoke builds and practical AI training, scoped around the work.